Real-time Campaign Management

Real-time Campaign Management


ActiveInsight is a lightweight SaaS that boosts customer acquisition and retention.

In today’s real-time culture the online channel presents unique challenges and opportunities for marketing, sales and customer service. These opportunities and challenges can either boost or bury a business. As long as online visitors are treated as crowds, personas or generic profiles and not as individuals with current and specific needs and intentions, businesses will continue to miss out on the true potential of the online channel.

The rules of marketing are changing...
Online marketing and sales introduce new challenges in the various stages of customer acquisition and retention. Current efforts are traditionally focused on SEO at the top-funnel, consisting mostly of anonymous users, and email marketing campaigns at the mid-funnel, struggling to convert leads into customers.
Other offerings in the market include high-cost enterprise campaign management software, with long implementation cycles and complex maintenance.

Real-time, Lightweight
The current real-time culture requires a lightweight, adaptive solution for campaign and user experience management.
You want to:

Segment your online prospects in real-time, automatically.
Adapt to customer intent, potential and fast changing market trends.
Engage your prospects with the right message at the right time.

ActiveInsight provides adaptive content, targeted marketing, sales intelligence, predictive analytics and customer engagement campaigns, turning the online channel to an adaptive one and offering immediate ROI.

With ActiveInsight you can Segment, Adapt to and Engage your online prospects in real-time.

Contact us to learn more