Engage Top-funnel Prospects 

Some prospects are more valuable than others.

Their digital body language on your web site, what they searched for before arriving, their company, their sector -- all these factors can suggest the likelihood of a bigger deal, or a breakthrough in a new region. 

When an anonymous prospect matches one of the segments you target, or an organization that your sales team has been hunting for months appears on your site, then it's time to engage. Yes, even if they're anonymous. Especially if they're anonymous -- since you might not have a second chance.
 

They came to you: that's the best time to engage with anyone. That's real-time, inbound marketing. ActiveInsight lets you auto-convert top-funnel visitors into marketing-qualified leads. 

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